Blogs are more than just text

One of the categories of analysis that I will be talking about in my memo will include the design of the blogs and comparing them. Since I will discuss the blogs of internet browsers (Yahoo.com, Google.com and Ask.com) I had previously expected that the blogs would all be somewhat different, maybe have a dorky internet nerd type of look to them and instead I have found that it is not true. Especially for Google.com more so than the others.
The official Google.com blog is straight text, white background and the only color or picture is the Google logo on the left hand corner and another version of the google logo in one of the entries. Besides these small pictures there is nothing else
Due to the boring design of this blog I almost feel like I dont even want to read it. Reading straight text without anything to liven the experience makes it dull. The least they can do is add a color background! Even the way the text is placed makes the blog entries look as if its one long, huge essay by one person. Yes there are bold headings and lines between each entry but they are all the same thing with no difference between them.
In comparison Ask.com has pictures, stories, and lively stories that are much more interesting. Yes, Ask.com only has a boring white background also but there are at least other items to catch your eye besides lines and lines and lines of pure text. They even have pictures of dogs in customes and make fun of the people who would torture their animals in this way (there is no reason to put an angel costume on a dog.) Also, the text on Ask.com's blog has some other justification besides just left and they even use bold text in posts and not just in the title.

Links:
http://blog.ask.com/
http://googleblog.blogspot.com/